
How Demand Forecasting in Retail Shapes What Sells, What Doesn’t, and Why
Introduction Retail success today depends less on intuition and more on the ability to predict what customers will want next.

Introduction Retail success today depends less on intuition and more on the ability to predict what customers will want next.

Introduction Pharma marketing is at a major inflection point. HCPs and patients no longer engage through a single channel but

Introduction What happens when a customer emails your support team, follows up via chat, and calls the hotline, only to

Introduction The travel industry today is more unpredictable and competitive. Traveler expectations shift quickly; demand fluctuates by the hour, and

Introduction For many buyers, the journey to owning a car is still filled with friction and unnecessary complexity. From online

Introduction Every business today is drowning in customer data but lacks a clear understanding of its customers. As data lives

Introduction 2026 is shaping up to be the year agents start running the enterprise. What began as simple assistants is

Introduction Retail is undergoing one of its most dramatic shifts. The shift is not just driven by new channels or

Introduction Retailers aren’t struggling because of low demand; they’re affected by supply chains that cannot handle the speed and complexity

By Rajesh Pawar, CEO of Kasmo Digital Today marks a defining milestone in our journey. I’m excited to share that
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